Message Development Posts

SXSW 2010: Spot.us and the Future of Accountability Reporting

“There’s no silver bullet” to fix the decline of investigative reporting, says David Cohn. But the founder of Spot.us may be offering a bridge for journalism by handing editorial direction to the public.

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Don’t Just “Hang on for the Ride”

Today, alongside the new Burness Communications website, we’re launching our new Health & Science Advocacy blog, Above the Noise: Being Heard, Becoming Memorable. The name reflects the overarching mission of the Burness Institute: to help researchers, health experts and other leaders become memorable in a cacophony of competing voices and priorities.

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Impact Where It Matters

In this inaugural post to the Burness Effect Blog, Burness Communications President Andy Burness discusses the idea of "impact", what it is, and what it isn't.

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