Posts by Janet Firshein

The Curb Cut Effect: How A Fix For One Group Benefits Us All

The origins of the football huddle, impact of the GI bill, and the creation of modern-day sidewalk curbs have more in common than you think.

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What the Dallas Street Choir Taught Me About the Importance of Connection

Burnesser Janet Firshein reflects on the importance of community for people experiencing homelessness.

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Will a Startling Scene of Homelessness Prompt Real Change?

Does one shocking story have more power to move action than a fabric of stories that paint a fuller picture?

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How Can Pediatricians Help Fight Childhood Poverty?

For the one in five children who are poor in America, the stress of poverty is a daily reality. And it affects kids’ brains and bodies. That’s why the American Academy of Pediatrics is recommending that pediatricians screen all children for poverty risk factors.

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What Cecil’s Death Teaches Us

In the reporting of the killing of a beloved lion in Zimbabwe by an American poacher, we were reminded how much one story can make a difference and influence opinions and attitudes. Thousands and thousands of magnificent animals like Cecil are killed every year by poachers. Yet, we rarely hear about it or debate its morality at the water cooler. So why are we all so outraged, repulsed and moved to sadness about the fate of this lion?

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The “New Normal” for Reaching Your Audience

The quickly shifting media environment and the ever-multiplying channels of communications have forced communicators to be much more strategic and thoughtful about how to engage the right audiences.

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Confronting America’s Primary Care Shortage

The shortage of primary care providers is well-publicized. But, as studies in the May issue of the health policy journal Health Affairs point out, recruiting more primary care doctors, nurse practitioners, and physician's assistants to fill that void is only part of the solution.

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